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Health & Fitness

SPRITE FILMS™ RETURNS TO IGNITE CREATIVITY IN ASPIRING FILMMAKERS

Nationwide Program Selects Talented Film Students to Produce Original Short Films;Finalists to Compete for a $30,000 Contract Job with Sprite and The Coca-Cola Company

SPRITE FILMS™ RETURNS TO IGNITE CREATIVITY IN ASPIRING FILMMAKERS

Nationwide Program Selects Talented Film Students to Produce Original Short Films;Finalists to Compete for a $30,000 Contract Job with Sprite and The Coca-Cola Company

The stage is set: Sprite Films™ returns to showcase the talents of the nation’s next generation of up-and-coming filmmakers. Five creative minds with bold imagination and innovative talent have been selected by Sprite® to participate in a nationwide film competition with a unique opportunity to obtain valuable on-the-job experience and to showcase their filmmaking abilities.

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New to the program this year is the ultimate prize – the opportunity to work on a $30,000 contract job for Sprite and The Coca-Cola Company.The winning scripts will be produced by four finalist teams into individual sixty-second spots and then viewed and judged by a Green Ribbon Panel – a group of industry experts who will critique the technical aspects of the films.The finalists will attend CinemaCon, the gathering of the motion picture theatre industry, April16-19, 2013 in Las Vegas.

The student filmmakers will attend workshops and meet one-on-one with well-known film directors to discuss their film projects and future plans in the film industry. The filmmakers are a diverse group of students from colleges and universities across the United States:

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 Columbia College Chicagoo Sam Bengtson and Sean Grasse

 Elon Universityo Dean Coots and Michael Tahan

 Savannah College of Art and Design (SCAD)o Noah Sterling and Megan Melrose

 University of California, Los Angeles (UCLA)o Manhea Kim and Meja Shoba

 

“Sprite Films is once again sharing a nationwide platform for skilled filmmakers to showcase their talents and for the rare chance to work alongside us at Sprite and The Coca-Cola Company on a creative contract assignment,” said Kimberly Paige, Associate Vice President, Sprite. “The four winning scripts creatively brought to life an aspect of urban culture that shaped a short story boldly told from the filmmakers’ authentic point-of-view.

The finalists show great potential for a bright future in the world of film and fans will have the chance to view their Sprite Films sixty-second shorts on Sprite.com in August 2013.”Sprite Films will spotlight the program in movie theaters across the country for one month this summer, including consumer-facing promotional materials such as branded cups, popcorn bags and theatre displays.

The History of Sprite Films

The Sprite Films program was formerly the Coca-Cola® Refreshing Filmmaker’s™ Award, which was presented annually by Coca-Cola beginning in 1998. The program has continued through the Sprite brand for the past three years and will move forward to engage youth nationwide with real-life challenging opportunities to leverage their talents, ignite fresh thinking and realize their potential for greatness behind the camera and beyond.

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